We rebuild the online foundation behind your brand and website.
Edmonton Branding and Web Design Studio
. We partner with established businesses ready to move beyond DIY templates and generic AI-generated content that lack strategic direction.
You tried doing it yourself using templates using AI tools hiring cheap help quick fixes
Now your branding and website are holding your business back.
You’re an established business, and what once worked as a quick solution was never built to support where you are now. You may have used AI, templates, or worked with a large agency, but it didn’t give you the clarity, consistency, or results your business actually needs.
As your business has grown, the gap has become more obvious. Your brand feels inconsistent, your website looks underwhelming, and it no longer reflects the level you operate at. Instead of helping you stand out among your competitors, it blends in.
That disconnect affects how your business is perceived, making it harder to build trust and costing you revenue before people reach out. The issue isn’t how it looks, it’s how it was built. Without a clear direction, messaging, structure, and design fall out of sync, and small improvements only mask the real problem.
Fixing it properly starts with the right foundation.
We build the foundation your brand and website actually need.
At Webkind, everything starts with clarity. Before anything is designed, we define the direction your brand and website need to follow so every decision has a purpose. Your website is structured to guide users naturally, your messaging reflects how your business actually communicates, and the design feels aligned rather than decorative.
Instead of disconnected pieces, everything works together as a system. The result is a brand and website that feels cohesive, makes sense, and supports where your business is going.
Trusted by growing businesses.
We were built to support your business.
We build your online presence through strong brand identities and websites designed to support your business. Both are approached the same way—starting with clarity, then creating something structured, aligned, and built to last.
Brand Identity
Your brand should reflect your current level, not where it started. We develop brand identities that are clear, consistent, and strategic, so your messaging and visuals work together.
Custom Web Design
Your website should do more than exist. We design and build websites that are structured with intention, communicate clearly, and support how your business attracts and converts clients.
Growth & Support
Your brand and website should support your business after launch. We provide ongoing hosting, maintenance, and SEO to keep everything secure, visible, and performing as you grow.
Working with Webkind has been a fantastic experience from start to finish. They took the time to understand my business and vision, and brought it to life with a clean, modern, and user-friendly website that exceeded expectations. Their communication was clear, timelines were met, and they were always willing to make adjustments until everything was just right.
Not only does the site look amazing, but it’s also functional, mobile-friendly, and easy to manage. I’ve already received great feedback from clients and visitors. I’d highly recommend their services to anyone looking for professional web design done right.
Unfortunately "it works" isn't a strategy.
Reach out and we’ll build a foundation that supports your business long-term.
A proven process from start to finish.
Every project follows a structured process refined through years of experience, designed to move from discovery to launch with clarity and purpose. Each stage builds on the one before it, so your brand and website are developed with direction, not guesswork.
1. Discovery
We start by understanding your business, your audience, and what you’re working toward. This stage is focused on gathering the right insights so the project is built on a clear foundation.
2. Direction
With a clear understanding in place, we define the structure, priorities, and messaging your brand and website need to follow. This ensures every decision moving forward has purpose.
3. Design
With direction established, everything begins to take shape. Design and development come together to create a cohesive, professional experience that reflects your business properly.
4. Deployment
Once everything is complete, your brand and website are prepared for launch and thoroughly checked. After going live, everything is set up to support your business as it continues to grow.
Featured Work
See more of our work
How Webkind Compares
Many established businesses come to us after trying templates, AI tools, or large agencies that prioritize volume over depth. The issue isn’t effort, it’s misalignment. When direction is missing, execution falls apart.
Templates
Webkind
- Used across countless brands and websites
- We build everything custom for your business
- Made to look good, not to perform
- We build with direction to support your business
- Premade templates don’t adapt as you grow
- We build to evolve with your business
AI
Webkind
- Content generated without real understanding
- We build around your business, not with prompts
- Generic outputs that all feel the same
- We create work that reflects your direction
- Fast output, but no real foundation
- We build on a foundation that holds up
Large Agencies
Webkind
- Focused on speed, not quality or direction
- We take the time your project deserves
- You’re client #1024 to them
- We’re directly involved with you the entire way
- High overhead drives up your cost
- We focus your investment on the work itself
Even the competition knows we’re the better fit.
Let's give your online presence the direction it deserves.
We’ll walk through where your brand and website stand today, what’s holding it back, and what it needs to properly support your business moving forward.
Frequently Asked Questions
How do I know if my website is holding my business back?
If your website looks outdated, feels inconsistent, or doesn’t reflect the level your business operates at, it’s likely working against you. A strong website should build trust, communicate clearly, and support how you generate leads—something a well-structured custom website design is built to do.
When should a business invest in branding and a new website?
Most businesses reach this point after growth. What worked early on no longer reflects where they are now. If your brand and website feel disconnected or underwhelming, it’s usually time to rebuild the foundation properly through both brand identity development and website design.
What is included in a custom website design project?
A custom website includes strategy, structure, design, and development. This covers page planning, messaging direction, and user experience, all brought together through a structured web design process that ensures your site is aligned with your business goals.
Do you build custom websites or use templates?
All websites are built from the ground up. Templates are avoided so your website can be structured specifically for your business, rather than forcing your content into a predefined layout—something that becomes clear when comparing custom work to template-based approaches.
How long does it take to design and build a website?
Most projects take 3–4 weeks, depending on the scope. Each project follows a structured process to ensure everything is built with clarity and direction from start to finish.
How much does a custom website cost in Canada?
Pricing depends on the size and complexity of the project. Our Brand Foundations package starts at $3,495 CAD and our Website Foundations package starts at $2,495 CAD. Complexity and add-ons will affect the final price, but you’ll receive a clear and accurate quote before the project begins.
What is the difference between a custom website and a template website?
Template websites are built on pre-designed layouts with limited flexibility. Custom websites are built specifically for your business, allowing for better structure, clearer messaging, and stronger long-term performance—especially when paired with a well-defined brand identity.
Will my website be optimized for SEO?
Yes. Every website includes foundational SEO such as proper structure, metadata, and best practices to support visibility. Ongoing SEO packages are available and can include keyword research, on-page optimization, schema markup, local SEO, and performance tracking to support long-term growth.
Do you offer ongoing website support and maintenance?
Yes. Ongoing support includes hosting, maintenance, and SEO to ensure your website remains secure, up to date, and performing as your business grows. These services are part of long-term website support services designed to keep everything running smoothly.
Why choose Webkind over templates, AI, or large agencies?
Webkind focuses on building a clear foundation first. Instead of relying on templates or shortcuts, every project is structured around your business so branding and websites work together and support long-term growth through a more intentional and aligned approach.
What platform do you build websites on?
Websites are built on WordPress, one of the most widely used website platforms in the world. In fact, WordPress powers over 40% of all websites on the internet.
Using WordPress allows websites to remain flexible, reliable, and easy to manage while keeping the structure scalable for future growth.
Do you use AI?
Yes, but only as a tool. We use AI for small supporting tasks that help streamline parts of the workflow, allowing us to focus more time on strategy, design, and creative problem solving.
Every website is planned, designed, and built by real people, not prompts. AI may assist in the process, but the thinking, structure, and creative decisions behind each project come from human expertise.
Shawna Harline
Jakie NG
Mike Tomas
Brienna Laqua
Amanda Nelson
Kollette Kemp